{ANTI-CHAT FEST} Your Job Is To Work On Your Business

{ANTI-CHAT FEST} Your Job Is To Work On Your Business

GET SHIT DONE RETREAT AUGUST 3 TO 5   BRISBANE Stop putting of stuff like blogging, social media content, media releases, updating web content, planning for business growth next few months. You can get a lot done in a two and a bit days … and I’d love to help you. There is not schedule. There is no structure except the one set by you.  I will be there to help you with ANY PR or marketing job you want to nail. So the rest of the year unfolds with more clients and more money in your bank account. I can help you with marketing strategy, social media content, ideas for blogs and stories, entering awards, writing grants, content that engages … anything to do with marketing and PR. I want to get stuff done too … that is why the price is stupid low. $600 for the two and a bit days (a place to lay your head, all your food – we’ll all dig in a cook together and help from a multi-international award winning journalist and PR chick). The retreat starts on Thursday afternoon where we will set our goal/s for the weekend, creating an action plan so we can leave knowing we have ticked those boxes. We will work til 9pm to make the most of our days together. Then we get to work on whatever it is you need to get done. Price is $600 – that includes accomodation, food (but we will all dig in to cook) and my guidance/help.  Not bad for three days of PR love. Retreat finishes up 11am on Saturday 5...
PUBLICITY AND CONTENT WORKSHOP – BRISBANE AND GOLD COAST

PUBLICITY AND CONTENT WORKSHOP – BRISBANE AND GOLD COAST

Content is king.  Most of us feel like jesters when it comes to creating it – we’re either unsure of what to do, how to come up with interesting ideas that do not feel like they have been done to death or even if we have something of value to say. The best way to connect with your audience is to give them info, ideas, topics and useful content they can use to make their lives better and easier. Do you know what that means for you? You have created a valuable relationship – because people do not care how much you know until they know how much you care.  Give them content that doest that. ONE DAY WORKSHOP TO SHOW YOU – how to use it to connect with potential clients and convert into sales. How to use those awesome stories you know you have (deep down) to connect with journalists, who will share your story to MORE people? Do you freeze up when it comes to writing stuff for your Facebook page, your website blog or to share with the media about something awesome you have done? You are seriously not alone. I specialise in helping people find great stories to share across all these platforms.  I have 32 different ways to help you come up with things to write about. Great content helps you build powerful relationships. Great content – sharing information that informs, inspires and  educates is a tools you can use to get leads, make more sales, get publicity through the media and cement you as the authority in your space. Every single one of us in business has stories to share....
{Online Publicity Course} How To Be Your Own Publicity Genie

{Online Publicity Course} How To Be Your Own Publicity Genie

If you want to understand how to use PR for your small business, How To Be Your Own Publicity Genie online course will lead you through the basics of cementing your marketing foundations, finding your stories and then who to send them too. If you have a small business (and a small marketing budget but want big results), are an author, speaker or expert that wants to boost your profile or have a story that needs to be told, this course will make it happen. Stop being the best kept secret. Be proud of what you are doing and share it far and wide. Know the best PR person for your business is YOU. Embrace your inner storyteller. Embrace the power of great content. Be Your Own Publicity Genie. We go beyond mainstream media and explore second tier and online publications, which offer you access to your ideal client. We set your foundations by crafting your influencer bio, your key messages and get to really know and understand your target audience so when you are creating stories, you speak to their heart and their painpoints. If you have ever wanted to be well known for what you do, get more clients because they know you actually care about them and become a content creation machine, How To Be Your Own Publicity Genie has the tools to help you accomplish this. At $497, you get unlimited access to the course, jampacked with everything I know about the media, PR and storytelling. With over 30 years of journalism, marketing and PR experience under my belt, that’s alot. Every module comes with...
PUBLICITY WORKSHOP – How To Become Besties With Journos

PUBLICITY WORKSHOP – How To Become Besties With Journos

Buy Tickets You won’t just learn, you will DO – activities and create content, things you can take action on RIGHT THEN AND THERE. AUGUST 23 TUESDAY You are not only going to learn how to come up with great stories for the media, we will also be WRITING media releases ON THE DAY … and SENDING them! How to get 25 media besties in 10 seconds How to #werk the media How not to annoy the journos and get results Media pitch hack so you don’t have to write a media release – but we’ll write one anyway … that you can replicate every time in 10 minutes. It’s not hard! Starting at 9.30, we will delve into how to make journos your bestie: – what makes a good story and how to come up with great story ideas (you can use for other content as well) – how to build relationships so you become a valuable source – how the newsroom works so you know the rules – how to write and structure a media release – you will write a couple before leave and send one – how to pitch your story and follow up – what to say and not to say – how to repurpose your media release into a blog or social media content – making your life easier – how to leverage your media wins – I call it bragging with purpose – how this all fits in with other marketing you are doing – PR can compliment all the other things you are doing For $147 Easy to implement Time saving...
Online Publicity Program – DIY With Help

Online Publicity Program – DIY With Help

Build your profile from the ground up with Be Your Own Publicity  Genie 5 module program. Working online, accessing exclusive content through a membership site you have access to for LIFE. You will be able to work at your own pace on developing your 5 Ps of Publicity in 5 parts with 5 lessons (all around 10 minutes with action sheets). Each lesson is delivered in video format …and you get a digital copy of the book Be Your Own Publicity Genie. Part 1 – Ground control – Introduction and Overview of PR Part 2 – Foundations Doing your research, creating your avatars, key messages, bio, media kit and branding  Part 3 – This section will cover the Five Ps of Publicity: Purpose – What do you want to achieve? What is your business purpose? Personal – Finding your story. Prepare – Creating content that connects and converts Plan – Creating your content calendar Process – delivery of plan, pitching stories, writing releases, blogs, social media posts, following up, media interview preparation Part 4 Part 4 – Power Up – how to leverage your PR and other marketing strategies Part 5 – Resources Access online  Genie-us Resources – with over 21 templates, action sheets, cheatsheets and checklists Bonus content With a Q&A webinar every month plus a whole swag of special guest webinars talking about topics to help you get noticed on and off line. This program launches July 31 …and the special launch price is $397 …after that is goes up to $597 Get the program now … on the day you will receive your login details …and then you are away....
{Workshop} How To Become Besties With Journos

{Workshop} How To Become Besties With Journos

JUNE 21 AT THE NORMAN HOTEL You won’t just learn, you will DO – activities and create content, things you can take action on RIGHT THEN AND THERE. You are not only going to learn how to come up with great stories for the media, we will also be WRITING media releases ON THE DAY … and SENDING them! How to get 25 media besties in 10 seconds How to #werk the media How not to annoy the journos and get results Media pitch hack so you don’t have to write a media release – but we’ll write one anyway … that you can replicate every time in 10 minutes. It’s not hard! Starting at 9.30, we will delve into how to make journos your bestie: – what makes a good story and how to come up with great story ideas (you can use for other content as well) – how to build relationships so you become a valuable source – how the newsroom works so you know the rules – how to write and structure a media release – you will write a couple before leave and send one – how to pitch your story and follow up – what to say and not to say – how to repurpose your media release into a blog or social media content – making your life easier – how to leverage your media wins – I call it bragging with purpose – how this all fits in with other marketing you are doing – PR can compliment all the other things you are doing For $147 Easy to implement Time saving...